□hereareseveralreason□wh□□nd□vidualsm□yengage□□□on-s□ncerebehavi□r.Onec□mmoncauseis□h□desir□□oavoidconflicto□neg□tiv□r□□erc□s□ions.For□n□tance,a□er□□nmi□htfeig□a□□e□mentwit□acoll□ague'□opiniont□main□ai□harmon□inthew□r□pla□e.Anotherreas□ncouldbe□hepursui□ofp□rson□□gain,suchasp□etend□n□tosup□orta□auseto□ainsoci□lapprovalorprof□ssi□□aladvancement.Addition□lly,□o□ietalpre□s□resandc□lturalnormscanals□playa□ol□inencour□gi□gn□n-sincerebeh□vior□as□□di□□dualsmayfeelco□pelledtoconformto□ertain□□pectationsorstandards.<□p□ □herearesevera□re□so□swhyindividualsmay□ngageinno□-sincer□behavior.Onecommoncauseisthedesir□□oavoidconf□ictorne□ativereperc□ssio□□.Fori□□tance,aperso□mi□htf□ignagreementwithacolleagu□'□□□inionto□aintainha□□o□yintheworkplace.Anotherreas□n□o□l□bethep□rsuitofpersonalgain,suchasp□ete□di□gtosupportacaus□t□gainsoci□lapprovalorp□ofessionaladvanc□m□□t□A□dition□lly□□ocietalpre□sures□ndc□ltur□lnormscanals□playaroleinencouragingno□-□□ncer□behav□or,asind□□idualsmayfeel□ompelledtoco□□□□mtocertain□□pectationsorstandards. Thereare□ev□ralreasons□h□indivi□ual□mayenga□e□nnon-□i□c□rebehavior.One□□mmoncauseist□e□esire□oa□oid□onfl□ctornegat□ver□percussions.Forinstance,ap□r□onmightfeignagr□ementw□thaco□lea□u□'□opiniont□maintainh□rmo□yin□h□w□□□plac□.An□therreasoncouldb□thepu□suitofp□rs□n□lg□in,s□chaspr□ten□ingto□upportacaus□toga□nsoc□alapprovalorprofessionaladvan□ement.Additionally,so□iet□l□ressuresandcult□ral□orm□c□nalsoplayarole□nencour□gingnon-sincerebeha□□or,a□individualsm□yfeelcompelledtoconfo□□toc□rtainexpec□ati□□□orstan□ards.<□p> T□erea□ese□eralrea□on□whyindi□□□□□l□maye□g□geinno□-□incerebehavi□r□Onecommon□□useisthedesiretoavoidconflictornegat□verep□□cussio□s.Forin□tan□e,□personmigh□feig□agre□me□tw□thaco□l□ag□e'so□□niontomainta□□harmon□i□thewo□k□lace.A□otherreas□ncou□dbethep□rs□□tofpersona□gain,suchaspretending□osupport□ca□setogainsocialappr□valorprof□ssionalad□a□cement.A□dit□□n□lly,□ocieta□pressu□esandculturaln□rmscanalsopl□y□r□□einencou□a□ingn□n-since□ebeha□io□,asi□□□v□dualsmayfee□compelledtoconfo□mtocerta□nexpect□tio□so□stand□rds.□/p□ There□re□ever□lreasonswhyin□ividualsmaye□gagein□on-sincereb□h□□□or.On□comm□ncauseist□ede□ire□oavo□dco□flict□rneg□tive□epercu□s□ons.Forin□tance,a□ersonmigh□□eignagre□mentwith□colleague'sopiniontomaintainh□rmonyinth□wo□kplace.An□therr□as□nc□uldbethepu□suitofperson□lgain,s□chasp□et□n□ingtosu□□ortacausetog□insociala□provalorp□ofessio□aladvancem□nt.Additionally□societal□□essures□n□culturalno□ms□a□alsopla□arole□□enc□uragingn□n-si□ce□ebehavior,□□ind□vidualsmay□□elcomp□lledto□on□ormtocertai□e□pe□tationsorstandards.